Every business with a physical space should count customer traffic in order to see the bigger picture of what is going on in their business. Whether you are a shopping center, retail chain, museum, library, sporting venue, bank, restaurant or any physical space... footfall count will help you make well-informed decisions about your business.
Benchmarking businesses, figuring out the conversion rate for each spot to see the real performance, efficiently allocating your staff according to hourly visitor traffic will create value in terms of revenue, profit and efficiency.
BENEFITS OF PEOPLE COUNTING
Unlock the power of visitor data
GET REAL-TIME ACCURATE DATA
Count the number of people entering, exiting and passing by your stores with 99.9% accuracy, in real time.
INCREASE CONVERSION RATES
Gain insights into your shopper base and performance to boost your conversion rates and increase profits.
Discover your power hours in which your stores generate the most traffic, and have the biggest sales opportunity.
IMPROVE MARKETING EFFECTIVENESS
Measure the true impact of marketing campaigns and allocate your budget based on location-based performance.
OPTIMIZE RESOURCE ALLOCATION
Utilize the data to forecast traffic trends, peak hours, and staffing levels. Optimize operations by aligning staff and customer-to-staff ratio to traffic power hours.
ENHANCE BUSINESS GROWTH
Cut down costs, make data-based decisions, and determine growth strategies based on the performances of your locations.
Street counting systems count people walking by the street in front of your store. When combined with people counter, it gives us draw-in rate for the location. Draw-in rate is the ratio of the customers who enter the location versus the number of people who pass nearby the location on the street.
A short queue and waiting time at checkout are key factors to improving customer experience and encouraging spending. 1 in every 3 potential customers leaves the store if they have to wait for more than 5 minutes to pay, and retailers may experience revenue losses of up to 45% due to long queues.
Queue Counters minimizes the time customers spend waiting at checkout queues to provide the most effective customer service and increase sales.
BUSINESS INTELLIGENCE PLATFORM
All The Data You Need In One Place.
Unlock the power of your visitor data with countless features, actionable information, and engaging reports for smarter business decisions to increase revenue.
Our Business Intelligence Platform is fully integrated with Shopify and Vend and into your existing hardware.
Take your reporting to the next level with over 200 KPIs to get a complete and tailored overview of your business and boost the efficiency of your physical locations.